Monday, 17 August 2015

The Top 8 Social Media Analytics Tools

Digging out the entire statistics of your marketing campaigns on Social Media Platforms is not an easy task, but yes, there is a set of Analytics Tools that can make it much easier for you to collect all your important analytics at one place. Analytics will let you improve your overall performance across all your apps, websites and various marketing channels. In the context of Social Media, it can help you determine whether you need to improve your social media engagement or marketing decisions. It helps you to figure out how well your social media efforts are paying off and where there is a margin of improvement.

If you really want clear insights into the direction your social media marketing campaign is heading to, go for the analytic tools without a second thought. Quickly, we are going to have a look at these Analytic Tools.

1. Quintly:- 
Quintly displays statistics like comments, shares, and likes and with access up to 3 Facebook pages that are free. This presents your social media efforts, involvement and engagement on a single dashboard. Just have a glance of your social media performance using Quintly; this will open doors to some improvement and will surely widen your network.

2. SumAll:-
Analytics, Reports, Insights and much more and that too at the same place; Yes SumAll, a tool that will make you a good online seller, digital marketer or may be a social manager. SumAll tracks the web traffic, sales metrics, and other data so as to create space for improvements. Talking about the security of your data; it is completely secure and you do not need to worry about that.

3. Followerwonk:-
Go for Followerwonk. if you want to check the detailed breakdown of your followers on twitter with their complete activities. You can simply click on the analytics tab followed by entering the twitter username. By this, you will be able to catch up the details of the following and followers. Details of your posts, online followers are displayed easily once you log in.

4. Cyfe:-
Cyfe will let you collect all the statistics from various marketing tools, on one single handy dashboard. Social Media or finance, you can keep a check on any of the specific element of your plan. The dashboard will help you team up all the required statistics and information that is required while analysis and that too from multiple platforms.

5. Hootsuite:-
Managing your social media reports and profiles is now easy with hootsuite. One of the best known Social Media Analytic Tools you can opt, yes Hootsuite will cover multiple social networks, including Twitter, Facebook, LinkedIn, WordPress, Foursquare, and Google+. Engage your audience, manage your accounts; have an in-depth view of all the social accounts, schedule messages and much more and all this with Hootsuite

6. Klout:-
Determine your social media engagement, progress and social network with a “Klout Score” that is given to the users as per their social influence and this is with the help of social media analytics. A website and mobile app that generates a numerical value between 1 and 100, by this it measures the users’ involvement in the social network and about the activities. You will be able to see and judge the impact of your network on your own through Klout.

7. ViralWoot:-
While Pinterest helps way too much in analytics. Scheduling new pins, promoting them and gaining new followers, is what you can do through Viralwoot. Signing with the free plan will show the new repins, and new likes, new followers.

8. Addictomatic:-
Flickr, YouTube, Twitter, WordPress, Bing News, Delicious, Google, and many more are the platforms that additomatic focuses on. Minimizing your part of search work, additomatic accumulates the information from several sources and presents the same on a single screen with an attractive user interface. Instantly delivering the information, additomatic is user-friendly and a free web application that simplifies the search procedure.

More than revealing the metrics, these tools give you a valuable insight into where the scope for improvement lies along with pointing at new marketing opportunities that Social Media Platforms present.

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